Sony Pictures Classics - Main Website
TL;DR Project Summary:
The Business Ask:
"Update the design for our film company distribution website."
What I Did:
- Design of Corporate Homepage and subpages
3 Things I Learned:
The old tricks are sometimes the best. Can you see the Golden Spiral in the design? It's hard to go wrong with a design broken into thirds that follows the Fibonacci Spiral.
Sometimes a brand will insist upon a very difficult-to-use brand color. "SPC blue" is rough on the eyes online. But it was a critical branding color. Including it was tricky, for sure.
Working in entertainment is always lots of fun -- but entertainment is a business too, and has all the needs of every other business out there.